10/19/2022

The Business Case for Community-enabling Tech

Digital transformation is about using innovation to drive business outcomes

Association leaders, take heart: If your group emerged from the pandemic a little light in the wallet, you’re not alone.

The financial impacts of the past few years left most organizations in a rough financial spot. Respondents to a 2021 survey distributed by the ASAE Research Foundation ranked “COVID-19’s impact on non-dues driven revenue streams” as the top challenge faced by their associations, followed by “managing the COVID-19 impact on dues-driven revenue streams.”

The causes behind these impacts are numerous. In the same study, nearly half of associations reported issues with member recruitment (45.7 percent), membership renewals (42.6 percent), and sponsorship solicitation and donor funding (43.1 percent).

Please select this link to read the complete article from Associations Now.