09/24/2024

Gain More Support in Your Organization by Improving Data Storytelling

Lead with depth whenever possible

"By 2025, data stories will be the most widespread way of consuming analytics."

That prediction from Gartner a few years ago was geared toward CFOs, but it applies perfectly to another group that traffics in data — marketers.

Gartner even identified the rise of dynamic storytelling as one of four data and analytics trends.

Please select this link to read the complete article from CMI.