01/08/2025

‘Try Easier’

Follow these steps to navigate the uncertainty of transitions

Each time I walk into a bookstore, I choose a book of poetry off the shelf and open it to random pages. The day I walked into Godmothers, the new bookstore and cultural gathering space in Summerland, California, I picked up a book from the Persian poet, Hafiz, and then read poems about longing and finding peace.

Serendipitously, as the ritual often inspires, both topics were illuminated when I spoke to Godmothers' founders' Jennifer Rudolph Walsh and Victoria Jackson. Rudolph Walsh is the former global head of literary, lectures, and conferences at WME. Jackson is a cosmetics entrepreneur and medical research pioneer.

In our conversation, Rudolph Walsh says she's no longer on the "road-to-find-out." When I mentioned that I was, she left me with advice that I've reflected on since. When she moved out West to connect with nature, her family named their farm "EasyWay Farm." Their motto is: "Try easier." It's the same wisdom she imparted to me: "You don't have to try so hard. Try easier."

Please select this link to read the complete article from Fast Company.