01/22/2025

Associations Respond to Los Angeles Wildfires

Two associations share their strategies for supporting their members

Hurricane Helene and the recent Los Angeles wildfires have impacted hundreds of thousands of Americans. Because such natural disasters are part of life, associations should be prepared to respond to them.

In a recent post on LinkedIn, Vista Cova founder Lowell Aplebaum, FASAE, CAE, laid out a variety of disaster-response steps that organizations can take, from granting a year of membership to members directly affected by a crisis to direct engagement with area components to provide assistance.

"If an organization doesn't have a component, they are still able to look through their database of their community members and see who's within that community," Aplebaum said. "Even if there's no formal structure there, they can still target the geographic location."

Please select this link to read the complete article from Associations Now.