01/31/2025

How to Support Your Association’s Future

Identify key imperatives and marshal your resources to address them

Association leaders are often charged to think about the future of the industry they serve. But what does that actually look like?

That's a question that the Association of College and University Housing Officers–International has been explicitly thinking about in recent years. ACUHO-I COO Holly Stapleton said that the pandemic prompted the association to begin looking at them more seriously. COVID-19 revealed lingering challenges around infrastructure, mental health, workforce development and more.

"They were not necessarily new issues—they were issues that were percolating for a long time," she said. "But the pandemic really exacerbated them, and gave us an opportunity to jump into them in a different way."

Please select this link to read the complete article from Associations Now.