03/04/2025

Strategic Planning for Associations: Balancing Structure & Adaptability

Associations need strategic plans providing long-term direction while remaining agile

Strategic planning is not about predicting the future—it is about preparing for it.

For associations in 2025, leaders must adapt to dynamic member expectations, economic and technological changes. Often, these challenges come all at once.

Multi-year plans once provided stability, but today's environment demands more agility. A rigid plan can become outdated before the leadership team fully implements it, leaving organisations struggling to stay relevant. Associations must continuously refine their approach to keep pace with an increasingly complex landscape.

Please select this link to read the complete article from Boardroom.