03/04/2025

Why Meta Rebranded its Messenger App to Match Facebook-blue

Meta is aiming to emphasize Messenger's ties to Facebook

Meta's Messenger has a new logo set in Facebook blue.

The instant messaging app dropped the multicolor gradient used in its previous logo for a solid blue that matches the shade used by Meta’s flagship app. Some small, subtle refinements were also made to the lightning-bolt shape inside the Messenger logo's word-bubble mark. Secondary versions of the logo appear in black or white.

"We often refine our designs to enhance the look and feel of our products," a Meta spokesperson told Fast Company. "In this spirit, you'll find that we've updated the Messenger color palette."

Please select this link to read the complete article from Fast Company.