In an era of heightened sensitivity and polarized opinions, association leaders are navigating increasingly complex communication challenges. Whether it's responding to social issues, managing internal disagreement or protecting your organization's reputation, how and when you communicate matters more than ever.
Join Jen Hellman, communications expert and CEO of Goff Public, for a highly relevant virtual session designed to equip you with practical tools and frameworks for leading through crisis and controversy. You'll explore how to respond effectively to hot-button issues, build trust with members and boards, and lead your association with clarity and confidence — even when the stakes are high.
You will walk away with:
This virtual experience goes beyond theory. You will engage with real-world scenarios, discuss peer challenges, and walk away with templates and talking points you can use immediately.