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01/06/2025

Elevating Engagement with Impactful Conference Experiences

Explore useful event strategies for boosting member, non-member engagement

Annual conferences and in-person events are essential to keeping association members engaged. They offer members unique opportunities to stay connected with their peers, develop professional skills and feel a sense of belonging within their industry. Providing member-centered content and helping them make meaningful connections is key to building a thriving member community and maintaining a sense of belonging.

Here are just some strategies that can elevate the conference experience, with a focus on diverse content formats, interactive technologies and personalized engagement approaches.

Engaging Content Formats

The traditional conference model, where participants sit through long presentations or panel discussions, is evolving. Today's professionals seek more than just information; they crave experiences that are interactive, personalized and rooted in real-world applications. There's a growing demand for sessions that offer hands-on learning, cater to different learning styles and actively engage members in problem solving or idea generation.

Please select this link to read the complete article from ASAE’s Center for Association Leadership.

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