The world of associations is transforming at a pace few could have anticipated. Generative artificial intelligence (Gen AI) has shifted from being an abstract concept to a tangible presence in our daily workflows, decision-making processes and member services. As an association professional, you may be grappling with its implications not only for staff and volunteers but also for the professions and industries you serve. The future belongs to those who adapt, strategize and use AI to amplify uniquely human capabilities while addressing the challenges and risks it presents.
For associations, this means identifying and cultivating the skills that AI cannot replicate—skills that empower you to lead your staff, volunteers and members through this era of transformation. Let’s explore the meta-skills essential for navigating the rise of Gen AI and ensuring your association’s continued relevance.
While AI excels at analyzing data, generating insights and predicting trends, it lacks the ability to align those outputs with an association’s mission, culture and long-term goals. This is where strategic thinking becomes indispensable. For association leaders, strategic thinking involves connecting the dots between AI-generated insights and the unique needs of your members, volunteers and the profession or industry you serve.
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